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Email Marketing Coordinator
NewFest is seeking a creative and detail-oriented email marketer to join our marketing team for The 36th New York LGBTQ+ Film Festival from October 10-22, 2024 for a seasonal contract. The Email Marketing Coordinator will develop, implement, and optimize NewFest’s email marketing to help reach and connect with NewFest’s audience. This will include email content creation, email scheduling, list segmentation, email delivery, and data analysis.

The ideal candidate will possess a passion for email marketing, a keen eye for detail, and a strong understanding of the queer community as passionate cinephiles – both our NYC audience and our virtual audience across the country.

The position will begin on 8/1 in a part-time capacity and will become full-time on 9/1 through the end of the festival. Most work can be completed remotely but there will be in-office work hours available in the weeks leading up to the festival. Availability to be on-site in Manhattan and Brooklyn during the festival (October 10-22, 2024) is required to understand NewFest’s unique energy and strengthen email marketing strategies. This role will report to the Marketing and Communications Manager.

NewFest is committed to equity, diversity, and inclusion in hiring and welcomes applications from all qualified candidates with an enthusiasm to contribute to NewFest’s mission of supporting queer stories and storytellers.

Responsibilities
–Perform day-to-day email marketing activities including creating and deploying e-blasts, managing the e-blast calendar, copywriting, and project management in order to get approvals and deploy emails in a timely manner
–Build e-blasts within NewFest style guidelines and in alignment with our brand voice
–Create engaging and compelling email content that resonates with our audience including engaging copy and subject lines, appealing visuals, and persuasive calls to action to drive attendance and engagement
–Create an e-blast calendar for August-October of email campaigns, targeted segments, event invites, informational emails, and more
–Collaborate with Marketing and Communications Manager to conduct competitor research, update email content structure, and explore new content ideas
​​ –Manage e-calendar and ensure e-blasts are proofed, approved, and scheduled in a timely manner
–Coordinate and deploy email requests from various departments
–Coordinate with programming teams and other staff to get copy and information to enter into e-blasts (staff picks, genre lists, etc)
–Coordinate with relevant staff to review and approve emails before sending
–Track and implement all sponsor dedicated e-blasts or insertions and share screengrabs of completed deliverables with the Development team
–Follow best practices around content strategy, mobile-first design, and personalization
–Coordinate with Publications team to request graphics for e-blasts as needed
–Regularly pull audience lists from Elevent and upload to Mailchimp
–Create and update tags in Mailchimp
–Submit a wrap report with relevant documents and information
–Other duties as assigned

Skills and Qualifications
–At least 2 years of professional work experience
–Experience with email marketing is required; experience with Mailchimp is preferred
–Attention to detail
–Ability to work efficiently in a fast-paced environment with multiple teams
–Ability to take feedback from various stakeholders and integrate feedback in a timely manner
–Excellent written and verbal communication skills
–Experience with Airtable is a plus but not required
–A film or film festival background is preferred but not required

Compensation: $5,000-$7,000, commensurate with experience

Apply
Please apply through this form. Applications are rolling and interviews will be conducted on a rolling basis.

About NewFest
Founded in 1988, NewFest: New York’s Film and Media Arts Organization presents year-round screenings and events, including the annual New York LGBT Film Festival. NewFest’s mission is to give voice and visibility to the full scope of New York’s LGBTQ community through films and programs that entertain, educate, and empower. In bringing diverse audiences and filmmakers together, NewFest creates spaces and conversations that have the capacity to open minds, shift cultural bias, and create positive change. NewFest is dedicated to bringing together filmmakers and audiences to build a community that encompasses the wide range of representations of the LGBTQ experience. We are committed to nurturing and presenting LGBTQ stories and emerging filmmakers. For more information, visit www.NewFest.org.
Content Marketing Coordinator
NewFest is seeking a visual and organized content marketer to join our marketing team for The 36th New York LGBTQ+ Film Festival from October 10-22, 2024 for a seasonal contract. The Content Marketing Coordinator will coordinate and project manage the content creation process for the festival.

The ideal candidate will have a passion for content marketing and project management, a keen eye for detail, and a strong understanding of facilitating and curating dynamic visual content. The Content Marketing Coordinator must be an organized multitasker, able to handle many diverse projects simultaneously and meet tight deadlines. They will coordinate all photography and videography for the festival, in addition to facilitating the festival trailer, supporting step & repeats, curating content, and supporting social media.

The position will begin on 8/8 in a part-time capacity and will become full-time on 9/1 through the end of the festival. Most work can be completed remotely but there will be in-office work hours available in the weeks leading up to the festival. Availability to be on-site in Manhattan and Brooklyn during the festival (October 10-22, 2024) is required to support with step & repeats, content capture, and photo/video vendors as needed. This role will report to the Marketing and Communications Manager.

NewFest is committed to equity, diversity, and inclusion in hiring and welcomes applications from all qualified candidates with an enthusiasm to contribute to NewFest’s mission of supporting queer stories and storytellers.

Responsibilities
Photo / Video / Trailer
–Coordinate photo / video scheduling for professional photographers and volunteer photographers
–Coordinate the trailer creation process by creating a brief, providing clips, format requirements, collecting and sharing feedback.
–Coordinate with programmers for specific film time stamps and any clips that might be possible to request from distributors for the trailer or social media
–Upload all available film trailers to YouTube
–Provide guidelines, expectations, and shot lists to volunteer photographers
–Facilitate the virtual introduction process and supports in determining content style and usage across platforms
–Coordinate vendor payments for photo / video / trailer editors
–Coordinate with publicity team to align on photo / video scheduling and step & repeat press call-times
–Ingest photo and video content, uploads and organizes in dropbox, add to airtable content database, and send to relevant staff and stakeholders
–Pull a selection of photos into a subfolder for each screening, party, and event

Social Media
–Conduct tag and social research
–Upload and schedules posts in later.com under supervision of the Social Media Manager
–Create influencer lists and collect accounts for invites
–Other tasks as needed

Project Management
–Support Marketing Manager in updating completed tasks in marketing team timeline
–Track all sponsor deliverables for the marketing team and ensure all email, social, and publications deliverables for sponsors are reviewed, approved, and posted/sent in a timely manner
–Coordinate the trailer creation process, photo/video scheduling, content selection, and social support with excellent time management

Skills and Qualifications
–At least 2 years of professional work experience, direct marketing experience is preferred
–Experience in project management or related is preferred
–Experience with coordinating logistics and scheduling for various events
–Must have a computer with storage to temporarily store photos / videos until uploading to Dropbox
–Experience with Airtable is a plus but not required
–A film or film festival background is a plus, but is not required
–Ability to work efficiently in a fast-paced environment with multiple teams
–Ability to take feedback from various stakeholders and integrate feedback in a timely manner
–Excellent written and verbal communication skills
–Attention to detail

Compensation: $6,000-$8,000, commensurate with experience

Apply
Please apply through this form. Applications are rolling and interviews will be conducted on a rolling basis.

About NewFest
Founded in 1988, NewFest: New York’s Film and Media Arts Organization presents year-round screenings and events, including the annual New York LGBT Film Festival. NewFest’s mission is to give voice and visibility to the full scope of New York’s LGBTQ community through films and programs that entertain, educate, and empower. In bringing diverse audiences and filmmakers together, NewFest creates spaces and conversations that have the capacity to open minds, shift cultural bias, and create positive change. NewFest is dedicated to bringing together filmmakers and audiences to build a community that encompasses the wide range of representations of the LGBTQ experience. We are committed to nurturing and presenting LGBTQ stories and emerging filmmakers. For more information, visit www.NewFest.org.